Retail Food Group

RFG is a global food and beverage company headquartered in Queensland. It is Australia’s largest multi-brand retail food franchise owner and a roaster and supplier of high-quality coffee products.

Our Brands [Drop Down]

Updates

Announcements

Home

Webinars

Governance

Open Sans

Retail Food Group Investor Hub

upload.jpg

The award-winning Sunshine Coast pie business, Beefy’s, makes its return to Brisbane, reopening today, Tuesday, 15th October 2024, at its original Brisbane location in Cannon Hill. This opening comes in direct response to demand from Brisbane Beefy’s fans calling for the location to reopen.

Beefy’s recent acquisition by  Retail Food Group, coupled with an impressive $10.1 million revenue from December to June 30 2024, signals an exciting growth trajectory as the brand expands.

Beefy’s will bring its full range of multi award-wining pies, sausage rolls, sweets and coffee to inner city  Brisbane locals.

Widely recognised for its Signature Steak Pie and range of gluten free items, Beefy’s will delight families,  tradies and coeliacs in the area, responding to considerable demand for more Beefy’s stores.

Iconic Sunshine Coast pie brand Beefy’s has expanded its South East Queensland footprint, re-opening its very first inner-city store in Cannon Hill, Brisbane this week. This opening comes to the delight of Cannon Hill’s community of growing families, tradies, young professionals and students, who have been asking for the store to reopen at its original Wynnum Road location

“We’ve had incredible demand from Brisbane locals to bring Beefy’s back to Cannon Hill after closing in 2021 after 8 ½ years of successful trade. When we were looking for a new Brisbane home, it felt right to start again in Cannon Hill and reconnect with our loyal community of customers. We were lucky that the site became available again” says Jason Lyons, General Manager – Operations at Beefy’s.

Heralding from the Sunshine Coast, Beefy’s is a road trip destination for hungry travellers and part of daily life for lucky Sunshine Coast residents. Boasting gold 8 years in a row at the Official Great Aussie Meat Pie Competition, Beefy’s is recognised for its outstanding quality, taste and generous servings.

Beefy’s is known for taking the great-tasting humble pie to the next level with delicious toppers such as mushy peas, mashed potato, chips, bacon or warm cheese sauces and their gluten free options endorsed by Coeliac Australia.

Cannon Hill is Beefy’s 11th store and joins locations across South-East Queensland including Gympie, Traveston, Maroochydore, Buderim, Kawana, Aussie World, Glasshouse, Mango Hill, Ningi and northern New South Wales store Ballina. And there are more stores coming very soon.

To celebrate the opening with the locals, Beefy’s Cannon Hill will be hosting an official opening event on Friday October 25.

“Our opening day will be a celebration of our award-winning Signature Steak Pie”, Jason says. “There will be ‘buy one get one free’ Signature Steak Pies all day, including our gluten free pies, as well as limited time deals and a visit from our brand mascot, Mr. Beefy.”

“Our new Cannon Hill team can’t wait to get to know locals by name, pie and coffee order. We will also be teaming up with the local community to support businesses, events and groups in the future with our Pie Drives and fundraising events” Jason says.

RFG is a global food and beverage company headquartered in Queensland. It is Australia’s largest multi-brand retail food franchise manager, and is the owner of iconic brands including Gloria Jean’s, Donut King, Brumby’s Bakery, Crust Gourmet Pizza, and Beefy’s. The Company is also a roaster and supplier of high-quality coffee products, supplied under the Di Bella Coffee brand. For more information about RFG visit: www.rfg.com.au

Born and bred on Queensland’s beautiful Sunshine Coast, Beefy’s Pies has been feeding families, tradies, surfers, office workers and pie lovers since 1997, when the first store opened in the Aussie World precinct. There are now ten stores in south-east Queensland and one in New South Wales.

The business’s reputation as Australia’s best gluten free bakery is also growing, with the Beefy’s Gluten Free Steak, Bacon & Cheese Pie awarded ‘WINNER Australia’s Best Gluten FREE Pie’ at the Official Great Aussie Meat Pie Competition in 2020 and 2021. For more information about Beefy’s visit www.beefys.com.au

BEEFY’S REOPENS FIRST INNER-CITY BRISBANE STORE IN CANNON HILL